Promotional Water Bottles Drinkware #1 Items

Curious about how popular promotional water bottles and other drinkware are? Need some information to help justify your project?

Industry group Advertising Specialties Institute recently evaluated their company’s internal search data on the most popular promotional categories. Guess what the top two searches are regarding? Yep! Custom water bottles and promotional bags!

In fact, drinkware as a whole ranked number one in total searches every month in 2015 except for November, when bags took the top spot. In all other months, bags were the number 2 search.

So what specifically are people looking for? We’re glad you asked! The top 8 search items within the drinkware category in 2015 were (and between Bulletin Bottle and Bulletin Basics, we’ve got all of these covered!):

Water bottle
Mug
Tumbler
Ceramic Coffee Mug
Coasters
Travel Mug
Koozie
Stadium Cup

50% of US consumers who own logoed drinkware state that they use it at least 2-3 times per week, which is great news. It means that when you invest in putting your messaging on a drinkware item, it gets used!

Interestingly, the evaluation found that people are more likely to do business with the advertiser on their drinkware, but exactly how many varies by region of the US:

Pacific: 54%
West: 53%
Southeast: 47%
Northeast: 38%
Southwest: 38%
Midwest: 30%

What does all of this mean for your promotional water bottles project? Drinkware is hotter than ever, and when your recipient receives your logoed water bottle, they’re more likely than not to keep it, use it, and do business with you.

Here are Bulletin Bottle’s top promotional water bottles to help get you started:

TRADITIONAL WATER BOTTLE