From schools to airports, national parks to playgrounds, bottle fill stations are popping up all over the place. Plastics reduction efforts around the country have helped to catapult custom water bottles into the limelight—and into everyone’s hands! As we crawl out of our winter hibernation and head towards warmer weather, there’s never been a better time to integrate printed water bottles into your marketing or fundraising efforts.

Not convinced? In a survey conducted by the Promotional Products Association International, 69% of respondents said that usability is key when it comes to grabbing a promotional product at an event. More than 90% said that the reason they keep and use a promotional product is because it’s useful.

Printed water bottles with your messaging or logo are useful to recipients. Plain and simple. Our clients’ fundraising efforts are going strong, retail stores are reordering often, and marketing departments are enjoying success.

So, when you’re deciding what vehicle to use to maximize your message’s reach, consider that more than 50% of that survey’s respondents also said that they have been known to keep a promotional product for one year to more than four years. Even if that person only uses the printed water bottle they got from you once a week, that’s still 52 impressions a year (plus the countless number of times other people see the bottle when it’s being used).

Pssst: In addition to printed water bottles, survey responders also touted custom reusable bags as super desirable. Why? Because they’re useful! (FYI… we have a sister company, Bulletin Bag [.com], that specializes in custom printed reusable bags ☺)